Digital Marketing for
Tax Preparers

Websites, SEO and Social Media Solutions

A smartphone displays a welcome screen for Ostranders Tax Service, Inc.; behind it, a laptop shows Google search results for tax services in San Diego, including a map.

Online Marketing for Tax Preparers

Featuring Quality Websites, SEO, and Social Media

Welcome! We are your one-stop solution for Digital Marketing for Tax Preparers. We specialize in helping tax prep professionals grow their client base and build trust through quality websites, targeted SEO strategies, and consistent social media management. In today’s competitive market, having a professional, mobile-friendly website isn’t optional—it’s essential. We create websites that showcase your credibility, explain your services, and convert prospects into clients. But a great website only works if people can find it. That’s why we focus on local SEO, helping you rank higher in Google when potential clients search for accounting services in your area. Let us take the guesswork out of online marketing so you can focus on what you do best: Building your business and serving your clients.

Screenshot of a Google search for "accounting services in san diego" showing business listings, ratings, contact info, and a map with marked locations.

Local Search & SEO

Increased Local Visibility.

We make it easier for local clients to find you.

Improve Your Ranking In Google Maps.

Put your business in front of people that are looking for your service.

Achieve Higher Rankings In Search Engines.

Gain a competitive advantage in your target markets.

Websites

Lead Generation Built-In.

Convert visitors into clients with clear calls-to-action, online forms, appointment booking tools, and service pages designed to increase conversions.

Professional Designs – Easy And Affordable.

ZDigital has helped hundreds of accountants build credibility and promote their services and specialties. Let us exceed your expectations!

No Content? No Problem.

We make this project easy. We can handle it all – including the photos and all the written content.

A laptop screen displays a website for Hayden, ID Tax Services, showing two people reviewing a document at a wooden desk.
A grid of Pernal Business Services and Tax social media posts, promoting financial planning, consulting services, assistance queries, filing extensions, and tax season alerts.

Social Media

We Create The Content.

We create content that reflects your company’s voice, and keep you relevant with social media.

We Post To Multiple Platforms.

We’ll make you look great on the top social media platforms: Instagram, Facebook and your Google Profile.

Ongoing Scheduled Posting.

Whether you’re new to social media or have an established presence, we’ll handle it all.

Benefits of Digital Marketing for Tax Preparers

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Attract New Clients

Illustration of a magnifying glass with a person's silhouette in the center, symbolizing scrutiny or search of a profile.

Be Found In Google

Two stylized human figures with three speech bubbles above them, symbolizing communication or conversation. One figure is on the left and the other on the right, with speech bubbles connected between them.

Build Prospect’s Interest

Simple illustration of a handshake, symbolizing agreement or partnership. Both hands are shown in a yellowish-brown color.

Establish Credibility

Illustration of an open laptop displaying a webpage with a small rectangle on the left and three horizontal lines on the right.

Showcase Your Services

Illustration of a yellow necktie with a simple triangular knot and a short tail.

Project a Professional Image

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Why Tax Preparers Need Digital Marketing

1

Increase your visibility

Your clients and prospects Google you. Existing clients considering your services again, referrals assessing your expertise, business partners looking for new collaborations, or potential clients who came across your name—everyone wants to see what you’re about.

2

Potential customers research you

Potential new clients form their opinion of your business based on how your online presence. If your website is outdated or non-existent, you will lose potential clients when they compare you to your competitors.

3

Build credibility, enhance your word of mouth

Most tax preparers rely on word-of-mouth recommendations, and a current and professional website will build credibility and trust and increase your close rate.

See What Our Customers Say!

Frequently Asked Questions

What is SEO?

SEO (Search Engine Optimization) is the process of improving your online presence to rank higher in search engine results. It helps more people find your business online, increases visibility, and drives qualified leads to your business.

What is Local Search?

Local Search refers to the way people use Google and other search engines to find businesses in their area such as “accountant near me” or “tax preparer in Seattle.” It helps connect local businesses with nearby customers who are ready to take action. Successful local search ensures your business appears in Google Maps in local search queries.

How is Local SEO different from “Traditional SEO?”

Traditional SEO (sometimes also called On-page SEO) involves optimizing a website – including its content, metadata, and overall design and structure. Local SEO refers to non-website factors like optimizing a Google Business Profile, optimizing listing sites, citations and backlinks and more.

Why choose ZDigital?

We provide a high level of personal service to support your success. We are 5-star rated and we make it easy by bringing high-touch to high tech. You’ll have access to a highly accessible Account Manager who is available to you as a resource on an ongoing basis.

Let us be your Internet marketing partner – we can take care of your website, your SEO, and/or your social media. Let us help you grow your business and get customers through Internet marketing.

Is there a contract or annual agreement?

No. Everything is on a month-to-month basis. We want to earn your business every month.

I am thinking of trying to do it myself or hiring a freelancer

We rescue clients all the time who have tried DIY or had websites done by a freelancer.

Sometimes they can make the website look good, but they usually fall short in three or four areas:

  1. SEO. Most freelancers don’t know how to do it (or they neglect the technicalities of getting a site properly built to appear to Google and the other search engines).

  2. Mobile Friendly. Many freelancers overlook the technicalities behind mobile development. Today, over 2/3 of your website’s traffic will be on phones or tablets and that’s a technical piece that we provide as well.

  3. Ongoing long-term support. Whether it’s six weeks, six months or 16 months down the road, your site will need to be updated. Technology changes quickly and your website needs oversight and ongoing management. Having a professional firm overseeing your website is key.

  4. Changes and edits. Your website is a work in progress and should be updated as you add new projects. You’ll have access to an Account Manager who will get any changes or add ons done easily.

How many pages do I need?

This will be determined by how many services you want to emphasize in your website. You can have a single page listing your services or you can have multiple services pages providing more detail on each service.
Our designers can help you decide!

Who owns my website?

You do! Your website and domain name are yours. We will provide a copy of the WordPress files any time upon request.

How much do websites cost?

Each website is quoted on an individual basis. Pricing is based on the forecasted time needed to design and develop your website.

What about my web address?

Whether you have a web address already or not, your Account Manager will facilitate the process of getting this set up. ZDigital is a professional digital marketing agency with accessible US-based support. You will have unlimited access to your Account Manager, whose job is to make this easy for you.

What platform is my website built on?

We build sites on WordPress. WordPress is the number one website platform in the world, literally powering millions of websites.

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Don’t see your question?

  Let us know and we will get back to you!

Get Started in 3 Easy Steps

Step 1

Have a Call

A discovery call with an experienced professional to answer questions, learn about your goals and services.

Step 2

Review a Proposal

Your advisor will show you options and explain options and pricing. They will explain our process and timelines.

Step 3

We Get to Work

We get started right away and you’ll have an Account Manager as your point of contact throughout your project.

Let’s set up a discovery call!